The JTBD Award Europe honors the commitment of working with JTBD methodologies, helping the JTBD community and spreading the spirit of JTBD.
The JTBD Award Europe will be conferred again in 2024. Applications will soon be able to submit.
All companies, which already executed a Jobs-to-be-Done project are eligible to submit. Applicants should already have used JTBD in projects, implementing or spreading. Consultants aren’t eligible to submit.
Get your ticketAll applicants will be judged on the following 4 criteria:
Level and results of the project
Level of implementing JTBD
Level of spreading JTBD
Relevance for JTBD community
Our committee consists of:
Lance A. Bettencourt, Ph.D., Associate Professor – Neeley School of Business, USA
Karl-Heinz Mayer, Director of Innovation Management – Eaton Industries, Austria
Frank T. Piller, Professor of Innovation Management – RWTH Aachen University, Germany
Gerald Steiner, Vice President Metris Solutions Paper, Fiber and Recycling – Andritz AG, Austria
JTBD Market Opportunity Check
OR ALTERNATIVELY
JTBD Product Opportunity Check
JTBD E-Learning course
– Access for 1 year
JTBD Virtual Master Class Basic
Ticket