Innovation Strategist, Edizon
Founder & CEO, Strategyn
Managing Partner, Edizon
Case Study: Jobs-to-be-Done Theory and Outcome-Driven Innovation in Practice
Discuss the Most Burning Challenges and Share Your Experience:
Step 1: Define the Market with Job Executor and Job-to-be-Done
Step 2: Uncover the Customer’s Needs – Tied to the Job-to-be-Done
Step 3: Quantify the Degree to which Each Need is Under/Overserved
Step 4: Discover Hidden Segments of Opportunity
Step 5: Use the Data Model to Formulate a Winning Growth Strategy
Q&A / Wrap-up
Wrap-up
Managing Partners, Edizon
Founder & CEO, Strategyn, USA
Founder & CEO, Strategyn, USA; Managing Partner, Edizon
Managing Partner, Edizon
Head of Business Unit Door, Mayer & Co Beschläge , Austria
Ideation and Concept Development Manager, Tetra Pak, Italy
Head of Customer Experience, UNIQA, Austria
Innovation Strategist, Edizon
Director of Business Development Europe, Strategyn , Netherlands
Managing Director, Pioneers.io, Austria
Head of Product Management CEE Group, SMC Austria
Head Strategic Insights & Open Innovation, Roche Diabetes Care, USA
Associate Professor, Neeley School of Business, Texas
Founder & CEO, Strategyn, USA
Founder & CEO, Strategyn, USA
“Outcome-Driven Innovation offered a new perspective on market definition, strategy building and innovation.”
Franz-Kollmann-Strasse 4
3300 Amstetten
T +43 5 01430 30
E-Mail: info@edizon-innovation.com
Office in Vienna and Graz